Claymore - Type Specimen Book

This printed booklet from Jeremy Tankard serves two purposes; to show the weights and styles of Claymore and to present a short text, titled Principles of Type. The text comprises a collection of thoughts gathered over several years, and offered as a possible approach to the design thinking of a typeface.

Illuminated manuscripts and stained glass provide the inspiration for the colour pages, and the visual patterns of figured verse and calligrams are referenced for the translucent pages printed in black. In contrast to this, Principles of Type is set cleanly on Colorset Light Grey inserted as a booklet in the centre.

Below image shows the Principles of Type on the right hand side.

Size of the booklet is 152 x 230mm, portrait and is saddle stitched. The main text is printed on our Creative Print Diamond 170gsm, which is 100% recycled. The transparent sheets are printed on Sixties 60gsm. SIXTIES has the same translucency as a tracing paper - but it feels like a normal paper!

Principles of Type is an 8pp section, size is 187x121mm and is printed on Colorset Light Grey 120gsm.

Printed in three specials plus black on various uncoated papers. The specimen was designed to allow a degree of randomness when assembled; resulting in several versions and a final item which is more individual and unique. Below shows the variations... 

It's printed Offset Litho throughout by KMS Litho in Banbury.

Thanks to Jeremy Tankard for sending me file copies and his kind note. The specimen booklet is available HERE. 

https://typography.net/

https://studiotype.com/

https://www.kmslitho.co.uk/

Posted by Justin Hobson 15.07.2021