Mulberry Mongoose Cards

Mulberry Mongoose is a jewellery workshop, located on a well-trodden elephant path in the remote Zambian bush. Local craftswomen make all the jewellery by hand using natural materials from the South Luangwa valley. This simple 4pp piece of literature is used as an information leaflet promoting the jewellery and tours of the workshop to the tourists who stay at the local safari lodges in the local area. These simple cards and price tags are used in the shop adjacent to the workshop, where they sell directly to the tourists who stay at the local safari lodges in the local area.

Size of the cards is 85 x 55mm and they are printed Offset Litho on our lovely Flora Anice 350gsm.

Flora is a part recycled text and cover paper with a deliberately recycled look and feel with specks and inclusions, so it looks deliberately flecky and specky.

The price tags are a teeny 60 x 20mm and have a little perforation, so that the price can be written on in pen but removed by the customer if it is being given as a gift - that is a really lovely touch.

Click on the image below and you'll see the detail...

Click on images to enlarge

Flora is produced with 30% post consumer de-inked waste, together with 60% of virgin FSC pulp 10% cotton fibres, which gives the paper a wonderful tactile feel.

The Mulberry Mongoose brand identity and design is by Matt Morgan. There is some other superb collateral they've produced, which I shall write about soon. Print is by Identity Print.

https://mulberrymongoose.com/
https://mattmorgan.io/
http://www.identityprint.co.uk

Posted by Justin Hobson 23.08.2021