Regular followers of this blog will know that my first post of every month is a "job from the past" so that I can show some of the really good work from years gone by. So now all the April Foolery is over, here's the first serious post of the month...
V&A Annual Review 2001-2
This is the Annual (or bi-annual) review published by the V&A. It was an exciting time in the V&A's history as the new British galleries had just been opened in late 2001 and there was a lot of activity at the museum. Visitor numbers were up (breaking a record in 2002) and the outlook was extremely positive.
This review is 330x240mm, portrait, saddle stitched and is 4pp cover with a 28pp text. It is printed (as I recall) as a tritone - using a green, a grey and a black but with type also in a pale red (still a job using four colours).
It goes without saying that the V&A has an amazing collection of art and objects and this report makes the very best use of the subject with excellent art direction and photography.
The publication is designed by Johnson Banks. Creative director was Michael Johnson and the superb photography is by Philip Gatward. The above spreads convey some of the powerful images and space that has been created. The images work incredibly well in the tri-tone with rich, rich blacks and the muted red. The format works well with the material, the pages open nicely and it is pleasingly tactile.
The job was printed on our Neptune Unique (white) 250gsm and 135gsm. It was printed by a west London company called Fernedge (v.good in their day) who have sinced ceased trading. Pippa Redmond (Mustoe) who was MD at Fernedge, now runs the Kall Kwik franchise in Norwich! (http://www.kallkwik.co.uk/norwich/aboutus.cfm). It is exceptionally well printed and still constitues one of the best samples on Neptune Unique that I have in my collection.
Posted by Justin Hobson 05.04.2011
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