D&AD President's Lecture - Simon Mottram

Yesterday evening I went to the D&AD presidents lecture to hear Simon Mottram, founder of the Rapha cycling brand at the Conway Hall in London.

Simon was introduced by D&AD President Bruce Duckworth. Using a mixture of films and images Simon charted the history of the Rapha brand from the early beginnings on his kitchen table, where the brand was placed at the centre of the business, which is quite firmly where it remains today.

Simon is an excellent speaker, clearly as passionate about cycling as the business he founded. His insights into creating a brand, being the brand owner and how he has managed to create a business which has the ethos of the brand in everything they do is a remarkable story. As he said:
"The brand drives everything. Phrases like ‘moments of truth’, ‘alignment’ and ‘engagement’ become more than buzzwords. They become reality".

He is modest enough to say that as much as it has been down to hard work and determination that there was also a fair element of luck and good timing.

He gave us 13 clues about how Rapha works. Looking at this list now, it looks a bit "dry" but when Simon was going through each point they jumped out at you. 

In my capacity as a small supplier to Rapha, I totally get it. The people I have dealt with over the years are totally engaged with the business, which is testament to Simon's point that "If your brand is going to be authentic at every point then it’s vital that you build the brand from the inside out"
There are many businesses that I work with (including design agencies) that have an excellent outward customer facing brand and image ...BUT if you are talking to that business as a supplier, you get treated very differently.

Interestingly, I checked back in my files and I first sent paper samples to Rapha on 12th May 2005 (to Ben Aquilina), which was in the very early days as Rapha only started in 2004! Since then we have supplied Rapha for a number of projects, here are just three for interest:
http://justinsamazingworldatfennerpaper.blogspot.co.uk/2014/07/glory-through-suffering.html
http://justinsamazingworldatfennerpaper.blogspot.co.uk/2010/11/rapha-springsummer-2010.html
http://justinsamazingworldatfennerpaper.blogspot.co.uk/2016/02/rapha-gt-shoes.html

 At a guess, I would think there were probably 300-400 people in the audience. Attending events like this is very important for all of us in the creative industry - it helps to share other people's perspectives and share what else is going on. At £15 per ticket, it's good value too....

I left feeling inspired and invigorated!

You can see the presidents lectures here:
http://shop.dandad.org/events/

Make it a belated new year resolution ...GO to more industry talks!

http://www.rapha.cc/gb/en/

https://www.dandad.org/

Posted by Justin Hobson 12.01.2017

The BenRiach

Located in the ‘Heart of Speyside’, in the North-East region of Morayshire, BenRiach displays all the traditional charm of a Speyside distillery. Built by John Duff in 1898, BenRiach draws its water from the Burnside springs located underground, deep below the distillery.

The BenRiach Distillery Company was named Global Whisky Distiller of the Year at the 2015 Icons of Whisky Awards. A fantastic achievement for a small privately-owned independent company to win this prestigious global award.

This is a the tube packaging for their Single Malt, Batch 1. The tube takes a 70cl bottle of Scotch Whisky and is 292mm tall. The tube outer is printed on our Flora, Avorio 130gsm. It is printed in three special colours, offset litho and hot foil blocked using two color foils, metallic red and antique gold.

Click on images to enlarge

Reverse of tube:

If you aren't familiar with Flora, it is produced with 30% post consumer de-inked waste, together with 60% of virgin FSC pulp and with the "secret" ingredient of 10% of cotton fibres, which gives the paper a wonderful tactile feel. It has a deliberately recycled look and feel with specks and inclusions, so it looks deliberately flecky and specky, as you can see from the detail below:

Click on images to enlarge

Printing and production is by Gavin Watson Printers. Based in a purpose built factory in Glasgow, they have a formidable reputation for wet glue label printing for the packaging industry as well as commercial printing and finished packaging items (such as this example) for the drinks industry.
  
http://www.benriachdistillery.co.uk/

https://www.gavinwatson.co.uk/

Posted by Justin Hobson 10.01.2017

Season 02 Paris

This is issue 02 of SEASON  - a cross between a fashion magazine and a football zine. This new publication reveals the preferences and rituals of fashion and football fans. Their perspectives on the world’s most popular sport are explored in thoughtful and intimate ways, focusing on why these fans care and what they wear.

Featuring interviews, essays, photography and more from up-and-coming creatives, SEASON aims to kick off a dialogue acknowledging how modern football and fashion play into each other. Issue 02 is looking back to Euro 2016 through the eyes of the Parisian female fan.

Size is 240x165mm, portrait (very economical format on a B1 press). It uses lightweight materials sympathetic to the feel of a zine. It has a 4pp cover on 130gsm and a 72pp text on 100gsm. Both cover and text is on our Redeem 100% Recycled 100gsm and is printed offset litho. The paper is a neutral white shade gives the publication a 'newspapery' feel which really works with the images and zine design. 

Many of the spreads which are purely type work particularly well with the paper - the neutral white just works with black type superbly.

Click on images to enlarge

Another lovely touch is the use of holographic hot foil blocking for the title header.

At 76pp it is at the limit of saddle stitching - only because it can get a bit "gappy" in the middle. In my opinion this is acceptable, but were the gap or gape to get much larger, I think it would start to look a bit ugly.

As it is, the zine just flows beautifully. Pages turn easily and is an excellent example where the design, the print and the paper work in synergy. It has a wonderful quality about it - a really interesting, well put together piece of literature.

...and a zine wouldn't be complete without a sheet of football stickers!

Season is published by Felicia Pennant. The designer is Natalie Doto. Production and print is by Ricky Aldred at VR Print. A superbly produced magazine.

http://www.season-zine.com/
https://www.instagram.com/season_zine/
http://www.vrdigital.co.uk/

Posted by Justin Hobson 05.01.2017

Jobs from the past - Number 87

Regular followers of this blog will know that my first post of every month is a "job from the past" so that I can show some of the really good work from years gone by.

This month's piece is particularly poignant, as yesterday the death of John Berger was announced. John Berger was an English art critic, novelist, painter and poet. His novel G. won the 1972 Booker Prize. He is most widely known for writing and presenting his 1972 BBC series on art criticism titled "Ways of Seeing" together with his accompanying book. It is probably fair to say that Ways of Seeing turned the traditional art world upside down. 

Meanwhile - John Berger 2008

Drawing by Paul Davis

Drawbridge Books published an essay of John Berger's called Meanwhile. This short essay attempts to look at our historical age as we live it. Through words he searches for and finds a figurative image to serve as a landmark. "The landmark I've found is that of prison.”

I would describe this as a booklet or pamphlet style publication is a small format 210x124mm, portrait and is saddle stitched. It has a 4pp cover on our Colorset Natural 270gsm and 16pp text on Colorset Natural 120gsm (Colorset is 100% Recycled).

Click on images to enlarge

It is very simply printed, offset litho. The cover is printed in two colours only, red and black, while the text is black only.

The booklet is saddle stitched, in keeping with the simple illustration, design and typography. Printing is by Green-On printers.

The booklet was published by Drawbridge Books. The editor is Bigna Pfenninger. The designer is Stephen Coates and the managing editor is Mark Reynolds.

The Drawbridge was an independent quarterly of thought, wit and reflection giving equal focus to literature and visual arts, published in London from 2006 to 2013.

www.thedrawbridge.org.uk
www.greenonlimited.com

Posted by Justin Hobson 03.01.2017

2016 Christmas Card by S-T

Thank you to everyone who has kindly sent me cards this festive season. I've received a wide selection of really lovely designs and beautifully produced cards, not all on our paper, of course! ...but many are.

Click on images to enlarge

This one particular card, I did think I would write about, because not only is it printed on our Colorset Crimson 270gsm (100% Recycled) but it is printed in an unconventional way. The card is designed by London based studio, Design by St. Titled "Who will you be this Christmas?" it is an infographic flow diagram which is very funny and well written. 

The finished size of the card is A6 (105x148mm) and it is an 8pp concertina format.
 The card is printed in just one colour - white. The result is fantastically effective and I looked at it to see how it has been achieved:

 Was it matt hot foil blocking? Silkscreen? HP Indigo digital white?
...Nope, none of the above!
In fact, it is printed by a Scottish printer called Kestrel Press based in Irvine. They have a digital press which is toner based and this is the result - in just one pass! The result is truly superb and as I discovered from speaking to Graeme Ferguson at Kestrel, achieved at a much more economical price in comparison with the processes I listed above.

Click on images to enlarge

Creative Partners at Design by St are Steve Fenn and Tom Pollard.

http://www.designbyst.com/
http://www.kestrelpress.com/

Posted by Justin Hobson 29.12.2016

Simone Rocha - Gorse

Simone Rocha was born in Dublin, Ireland in 1986. In 2008 she graduated with a BA in Fashion from The NCAD in Dublin followed by an MA from Central Saint Martins in 2010. Simone debuted at London Fashion Week in September 2010 and her collections can be found in some of the most prestigious stockists in the world.

This year at the British Fashion Awards Simone received the “British Womenswear Designer Award” as well as the 2016 Harper’s Bazaar Designer of Year Award.

This publication is a limited edition book produced in collaboration with photographer Colin Dodgson in Ireland. Titled "Gorse", the scale is a luxuriously large 303x420mm, landscape format, which flops and rolls beautifully.

Front Cover....

There is lots of white space, a very uncluttered feeling.

Click on images to enlarge

The publication is printed offset litho on our Omnia White 120gsm, the result is superb. The look and feel of the whole publication is very uncoated and tactile but there is absolutely no loss of detail in the images.The feeling of space continues with many unprinted pages...

It is bound using three hole sewing in a red thread. Actually this has two rows of three hole sewing. Below is the centre spread, showing the binding on the inside. 

Detail showing the binding (inside)...

Below pic shows detail of the three hole sewing on the spine:

So successful was this publication that many of the images were used as campaign imagery in titles such as Dazed and Confused, The Gentlewoman and Self Service.

Design is by Simmonds. Print production, including the binding is by Pureprint.

http://simonerocha.com/
http://www.simmondsltd.com/
http://www.pureprint.com/

Posted by Justin Hobson 27.12.2016

Patternise 3-D model Christmas Card

A Christmas card that is also a 3-D model!

Patternise is a company based in Uckfield, East Sussex, who specialise in offering creative design and laser-cutting services. They work with a wide range of clients across the UK - managing large volume projects for major corporates and Visual Merchandisers to smaller projects for individuals and weddings ...and this is their lovely Christmas card:

The card is an A5 (148x210mm) tent format and hot foil blocked and digitally printed (HP Indigo) on our Stardream Crystal 285gsm from Gruppo Cordenons. As you can see from the image above, there is a self assembly push out reindeer model, which is superb!

Image showing the inside of the card...

Click on images to enlarge

Patternise use state of the art laser cutters from Trotec and they specialise in cutting “clean” materials such as fine papers, cards, acrylics and plastics (PP/PET). One of the things that particularly impressed me about this card is that the type and signatures are not printed, they are laser engraved. This is a fantastic process and can add a completely different dimension to printed literature.

The card is produced using their brand new "super pulsed" Trotec galvo system (GS1000), which enables extremely high-speed laser cutting and high volume paper finishing. Using this system they are able to cut many 1000's of sheets within very quick time-frames, which would be impossible with conventional lasers. This whole card was cut and engraved in 24 seconds!

I urge you to watch this quick video showing the laser process - it's only one minute long:

Reverse of the card, which shows the unprinted Stardream Crystal with it's superb pearlescent shimmer....

 ..and here is the Reindeer that I made:

Patternise are based in Uckfield, East Sussex. This is a lovely card, a brilliant promotional item and a fantastic example of the creative uses of lasercutting and laser engraving and of course our Stardream board as well! With thanks to the team at Patternise.

www.patternise.co.uk

Posted by Justin Hobson 22.12.2016