Simply beautiful

What does a business card do?

It is hard to argue that a good business card will guarantee lots of business and have potential clients queueing at the door! ...however, I remain convinced that a poor business card leaves little or no impression and worst of all may leave a bad impression.

This is a simple job about which I can't write very much because it is a business card, simply and beautifully produced.

The material is our Flora Tabacco in 350gsm (manufactured by Cordenons in Italy) which is a substantial board with a high bulk, an industrial look & feel and with deliberate "inclusions" or specks. This rough and ready looking material has been juxtaposed with some exceptionally fine hot foil blocking in a matt white foil - and it really is superbly done as you can see. The small lettering in a serif typeface has been well maintained and is a testament to the foilers ability to get the heat, pressure and dwell time on the foiling machine just right.

Design is by Emily Chicken. Foiling is by Birmingham based Tuckey Print.

www.guttfieldarchitecture.co.uk
http://www.emilychicken.co.uk/
http://www.tuckeyprint.co.uk/

Posted by Justin Hobson 26.10.2011