Vincit Qui Se Vincit

This is a beautiful prospectus for what looks like a very lovely private girls school in the Malvern Hills in the Midlands.

The publication is 210x280mm, portrait with a 4pp cover and 32pp text and is PUR bound. It is printed CMYK throughout plus two special colours (dark blue and gold) on our Omnia 280 & 150gsm. The cover has a silk finish lamination on the outside to prevent marking when handling. Interesting, because most people using Omnia would prefer the uncoated nature of the board but this is a sensible route given the fact that a dark blue is likely to mark against other lighter colours (however dry the ink is) and the lamination has worked exceptionally well on the Omnia.

There are also 4 x A5 size "tip-in's" on a 200gsm gloss coated which provides a contrast with the Omnia (see pic below).

...and as you can see from the picture below, the metallic ink on the Omnia, really looks metallic. On most true uncoated papers, metallics can simply look dead and like a flat colour. Metallics on Omnia, still look lively and have that pearly irridescent look. 

The propectus was designed Mosaique Design Consultants based in Tewkesbury. Art direction and design is by Phil Ellis and the account director on the project was Geoff Smith.  It's a very engaging piece of literature.

Printing is by Ortek printers in Walsall and they have made a superb job of it - colour reproduction is excellent - solid flat areas of colour work amazingly well as do the metallics. The job was handled by Graham Crisp and it was kind of him to send me file copies.

...and just to show my Latin O level wasn't wasted: Vincit Qui Se Vincit is the school motto and translates as "She conquers who conquers herself" (I use the female, as it is a girls' school - it also reads "he conquers who conquers himself").

http://www.malvernstjames.co.uk/

http://www.mosaique.co.uk/

www.ortek.co.uk

Posted by Justin Hobson 19.10.2011