Lunch & Learn at Curious

Curious is a creative and branding studio based in the heart of Covent Garden in London. Their work is for a diverse range of clients from property and insurance to beverages and electrical goods. Every month or so, they invite a speaker from different area of the creative industry to talk about their work and inspire the creative team. Previous speakers include Michiel Cremers, Peter Flade, Adam Hinton and Tim Milne ...and this month, it was me!

Curious designed a series of ten A3 posters, which were displayed around the studio, so everyone was aware I was coming and wouldn't miss out!

The talk was on the subject of 10 reasons why paper choice is important and I illustrated the subject with 10 amazing pieces of work from my amazing world at Fenner Paper!
Each of the posters had one of the ten reasons behind the turned over paper corner:

 ....which was reminiscent of our old logo! ...top marks to Gary Smith (Creative Director) for remembering

After the pizzas arrived, over the next hour, I spoke about ten different projects, where (in my opinion) paper and the selection of the right paper had really made a difference to the end project. Below I am talking about the Towerscan project - an art project which involved the printed item also making a 3D model of the tower block.

...and below, a spectacular project for Walt Disney called "That's Donald" produced by Pentagram in 1994.

That's Donald was profiled in an article in Creative Review in May 1994, also appearing on the front cover ...and yes, you've guessed it, I still have a copy in the archive! 

I thoroughly enjoyed it and I hope that racing through these ten amazing projects didn't give anyone indigestion. You can read more about it here.

Thanks to Gary Smith for organising it and all at Curious for making me so welcome, and thank you for my lovely (excellent quality) tote bag...

http://curiouslondon.com/

Posted by Justin Hobson 31.10.2016

Book - Wrap

Here's an interesting little project that I was able to help out with.

 This is Real Art has just published their first book under their new TiRA publishing imprint.

Shibuya by Adam Hinton is a limited edition photo book (500 copies) documenting Japanese commuters at the world's busiest station and intersection: Tokyo's Shibuya. A sequence of 29 portraits revealing both the misery and pressures involved in the daily commute. Case bound in soft grey cloth, the cover has a simple foil embossed graphic from the Japanese 'walk/don't walk' sign, along with the books title in katakana lettering.

Anyway, they wanted something lovely to wrap the book in and after I sent samples, decided that our Offenbach Bible in 40gsm had the right physical properties for folding whilst also having the right feel to go with a publication about Japan, which is a very paper conscious society.

The poster/wrap is printed with a halftone (monotone) image in Pantone 1795 on Offenbach Bible 40gsm. The image forms the inside of the wrap. The plain paper side (outside) which is left white is then stamped with a custom made rubber stamp.

Printing on the Offenbach Bible 40gsm (which isn't every printer's cup of tea!), was beautifully done by Robert Young at R.Young & Son, based in Croydon.
Paul Belford is Creative Director at This is Real Art and Martin Brown is Head of Design.

http://www.thisisrealart.com/products/view/3/adam-hinton/shibuya
http://www.thisisrealart.com

http://www.ryoungprint.com/

Posted by Justin Hobson 08.06.2012