This is a private view invitation for The Modern Eye, a major exhibition devoted to a reassessment of the works of the Norwegian painter Edvard Munch held at Tate Modern last year. The invitations which are printed on our Omnia 320gsm and which (as you can see) faithfully reproduces the detail and subtlety of Munch's work.
This invitation is a 4pp, portrait, A5 (210x148mm) format. Unlike the other Tate invitations featured on this blog, which are printed offset litho, this has been printed on an HP Indigo. The colours are strong and punchy and the whole invitation has a matt, tactile look and feel.
The inside of the invite is printed with a flat grey solid with black type. Again, the light grey solid is dead flat, tactile and looks great.
Designer at the Tate is Matt Mear. Print production is by James Parfitt at Westerham Premier, based in Paddock Wood in Kent.http://www.tate.org.uk/
james@westerhampremier.co.uk
Posted by Justin Hobson 21.08.2013