Regular followers of this blog will know that my first post of every month is a "job from the past" so that I can show some of the really good work from years gone by and here's one from 2006.
Borderline Annual Report 2006
Borderline is a small, independent charity that has been helping homeless Scots in London for over 20 years by understanding their particular problems and needs. They offer resettlement options in Scotland and London, referrals to specialist agencies and advice on welfare benefits.
This is their annual report, which by definition, needs to contain certain financial information but is used also as a vital piece of communication with their benefactors and donors.
Design company OSBORNE ROSS designed the annual report and here's some information from a press release written at the time:
Andrew Ross, Creative Director, said "using the theme of 'Looking back, looking forward', clients were asked to write down what had happened to them
in the past year and to describe what the future holds, now they have the charity's help"
These notes were combined with photography by Nick Turner, providing a powerful and immediate explanation of the charity's work.
The publication is 210x210mm, square, saddle stitched and is a self-cover (for those of you not familiar with this term, it means that the cover and text are on the same weight of paper). It was printed in CMYK on Neptune Unique FSC 170gsm which is a high white, smooth, uncoated text and cover paper. It was printed offset litho by Magnet Harlequin (
www.bva.org.uk)
This report won the award for the best annual report in the 2007 Third Sector Excellence Awards. This award programme is organized by publisher Haymarket, to recognize organizations working in the charity and public sector.
http://www.thirdsectorexcellenceawards.com/
...and here's the page showing it as the winning category of the third sector awards:
Art direction and design is by Osborne Ross. Photography by Nick Turner.
Posted by Justin Hobson 03.05.2013