Jobs from the past - Number 169

Regular followers of this blog will know that my first post of every month is a "job from the past" so that I can show some of the really good work from years gone by - this project is from ten years ago.

Racinne UK Launch 2013

Racinne is a skincare and beauty product formulated in Korea. With a science-driven approach, these new skincare products have taken seven years to develop and incorporate ground-breaking developments in biotechnology with the regenerative powers of plants. This is a series of three press brochures, one for each product area, prepared for the UK launch.

Click on images to enlarge

The three brochures are 240x170mm, portrait. They are all "self covers" with an 8pp cover and an 8pp text (16pp in total) printed on Omnia 120gsm. The pale shades work really well on the Omnia with it's matt flat nature - but the small details and metallic highlights in the CMYK images also work superbly on this paper.

Click on images to enlarge

There are a couple of really lovely features, the RE logo is hot foil blocked in metallic gold foil on the outer covers and the wire stitches are in brass (see pic below) ...but they look like gold!

Design is by BOB Design. Creative directors are Mireille Burkhardt and Kieran O'Connor. Designers on the project are Clara Goodger and Aaron Merrigan.

The beautiful printing was handled by Bath based Opal Print and they also produced some lovely carrier bags for the launch made out of a Takeo product called Tassel, Grey 244gsm ( ...which is stocked by that other, Hull based, paper merchant!)
Thanks to Opal Print for supplying me with the photographs.

www.racinne.co.uk
www.bobdesign.co.uk
www.opalprint.co.uk

Posted by Justin Hobson 01.12.2023

Manuel Canovas

This is the gorgeous brochure for the Trianon Collection from luxury brand Manuel Canovas, based in Paris. Trianon is a range of wallpapers and fabrics based on paintings, drawn in Chinoiserie style, by Jean-Baptiste Pillement in the 18th Century.

The size of the publication is 240mm x 170mm, portrait and is saddle stitched, printed on our StarFine White. 4pp cover on 300gsm and 8pp text on 200gsm. Printed CMYK offset litho and hot foil blocked in gold metallic foil on the cover.

StarFine is a quality, uncoated paper and as the images show, image reproduction is excellent. The detail of the wallpaper and fabrics is stunning - great detail for an uncoated paper, colours are bright and vivid.

The brass wire used for the saddle stitches is a really lovely touch - which brilliantly compliments the gold foiling on the cover.

Click on image to enlarge

Manuel Canovas is one of the Colefax group brands and this beautiful piece of literature has been created in house at Colefax & Fowler. Print production is by Pureprint

https://www.manuelcanovas.com/
https://www.colefax.com/
https://www.pureprint.com/

Posted by Justin Hobson 21.08.2023

Farah Menswear A/W 2017

The Farah brand is an iconic, global clothing brand. The company was founded in the 1920s in Texas  by Mansour Farah and his wife as a shirt making business.  Quickly gaining a reputation for producing quality garments, they expanded into making other items of clothing including overalls, trousers and other general workwear including uniforms for the military. By the 1970's Farah became the biggest selling trouser brand in the UK.

 

A new visual brand identity has been created by Ric Bell at London agency POST- and this is the new look-book for the Autumn Winter 2017 collection

The 24pp catalogue is 300x232mm, portrait and is saddle stitched.



The 4pp cover is on Omnia 280gsm and 20pp text on Omnia 150gsm.

Omnia was chosen because it would work with the rich detail that is present in the images but that would still give a natural look and tactile feel. As you can see from images, some of the photography is quite dark, but there is no loss of detail, which is what can often happen printing on an uncoated paper.

Click on images to enlarge

The solid colours are rich and the fleshtones look superb!

Image showing the detail and skintone reproduction on the Omnia:

Click on images to enlarge

A really nice touch is the use of the brass (gold colour) wire for the saddle stitching.

Design is by POST-  and the creative director is Ric Bell. Photography is by Mattias Björklund, styling by Atip Wananuruks, grooming by Joe Mills.

Printing is by Identity, based in Paddock Wood, Kent and they have made a superb job of it - colour reproduction and solids are superb.

https://www.farah.co.uk/
http://www.deliveredbypost.com/
http://www.identityprint.co.uk/

Posted by Justin Hobson 17.10.2017

787 and you...

At the end of last year, Virgin Atlantic launched their Boeing 787 Dreamliner. Currently they operate four 787s and by the end of 2015, there will be nine in the fleet.

This is a big commitment for the airline and in order to make sure that all crew and staff are 'on board' and fully informed about the new aircraft, they produced this charming little book.

Click on images to enlarge

Size of the booklet is A6 (148x105mm) portrait, with an 8pp cover and 20pp text and is saddle stitched. The cover is hot foil blocked in metallic gold foil, with a filigree type pattern. The below image shows the amazingly detailed hot foil blocking.

The materials chosen for this book is our Stardream from Cordenons. The 8pp cover is foiled on Stardream Bronze 285gsm and the 20pp text is printed offset litho in two colours on Stardream Crystal 120gsm.

The materials were specifically chosen with the aircraft in mind. The Stardream Bronze used for the cover is an excellent match for the materials used on the outer shells of the seats (in Upper Class) and the text pages are a good match for the pearlescent finish used in Upper Class bar area.

A point I should like to make here is just how important a piece of employee engagement literature, such as this, can be. Many organisations rely on powerpoint presentations, pdf's or even photocopied sheets for their internal communications. By producing this type of well designed, engaging publication, Virgin Atlantic demonstrate their professionalism and dedication to staff involvement.  

There are some superb 'thumbnail' illustrations on the text pages:

The brass wire used for the saddle stitching works beautifully with the gold foiling on the cover. A well considered detail....

If your finisher or printer tries to tell you that they can't get different coloured wire, or if they seem reluctant to use anything other than steel, I suggest you get in contact with these people: http://www.primewire.co.uk/

Above is 'birds eye' view showing 8pp cover. On the right hand side, there is an image showing the three stitches on the inside (centre spread). Generally, a project with an 8pp cover requires the text to be stitched with a 'security stitch' in the middle of the book and the text is then trimmed to size. The 8pp cover is then attached with two stitches in the normal position.

Below image shows the detail of the outside back cover.

Design is by the Virgin Atlantic in-house Design Team and Nik Lusardi is the Design Manager. Designer on this project is freelance designer Val Kildea and thanks to Val for sending me a copy.

Print production is by Hampton Printing based in Bristol and they have made a stunning job of the foiling and print.

http://www.virgin-atlantic.com/gb/en/the-virgin-experience/787.html
http://www.hampton-printing.co.uk/
http://www.vtype.co.uk/

Posted by Justin Hobson 25.08.2015