Saturday, 27 January 2018

Abram Games, Designs with Type

Abram Games is acknowledged as being one of the 20th Century's greatest image makers, his work is now a fascinating record of social history. For over 60 years he produced some of Britain’s most memorable images including the war years as Official War Poster Artist producing over one hundred posters. He was the designer of the Festival of Britain emblem and his clients included the United Nations, London Transport, British Airways, Shell, the Financial Times, Guinness and of course book jackets for Penguin books. He also created the first animated BBC on-screen ident in 1953.

This small booklet was designed to accompany a talk by his daughter, Naomi Games, to the Wynkyn de Worde society.
The size of the publication is A6 (148x105mm) portrait and is saddle stitched. It is a 16pp self cover and is digitally printed (HP Indigo) on our Omnia Natural 120gsm.
Click on images to enlarge
The work in this booklet is a combination of his work before WW2, during WW2 (as the only official War Poster Artist) and his work in peacetime.
Click on images to enlarge
The publication is digitally printed by Typecast Colour, based in Paddock Wood, Kent. It was printed on their Xerox digital press and the result is excellent. The great thing is the job just doesn't look and feel like a digital job, which is mainly down to the choice of substrate.
As a 16pp 'self cover' saddle stitched publication, it sits nice and flat.
Booklet design is by Paul Harpin. Printing is by Typecast based in Paddock Wood in Kent.

I have a few file copies of this publication available, so if you would like one, please drop me an email (

It's also just worth pointing out that the work of Abram Games, along with many other pioneering Jewish émigré designers is being shown in the 'Designs on Britain' exhibition at the Jewish Museum in London until  15th April
Posted by Justin Hobson 27.01.2018

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Thanks for your comment! If I like it, I'll add it on. Cheers J