Friday, 23 May 2014

£500 of paper won by Timbergram!

Last week, I wrote about the exhibition stand that we had at PG Live, at the Business Design Centre in Islington. The exhibition is aimed firmly at the greeting card publishers and retail buyers and it was amazing to see over 200 exhibitors showing a diverse range of card designs.

On our stand we had a whole pallet of paper (Colorset, Spring Green) and we ran a competition to guess the number of sheets on the pallet with the closest guess winning £500 worth of paper! We simply asked people who came onto the stand to guess a figure, which they then wrote on the back of a business card and placed in our goldfish bowl. Well this week, we've been busy checking the number of sheets on the pallet - it was a mixture of 350gsm, 270gsm and some 120gsm, some of which was cut to SRA3. I can now reveal, the total number of sheets is 2,242.
Jack from Timbergram guessed the closest number at 2,253, with the next closest guess being 2,225.

Timbergram is a really interesting greetings concept as they are postcards actually printed on wood (cutting out the papermaking process completely!) Manufactured from 3mm birch, the wood cards are screen-printed or engraved and are available in over 500 shops nationwide, including Selfridges, Oliver Bonas, The Conran Shop, together with many small boutique shops and museums and art galleries. They can also be ordered online and be produced with custom messages.
The Timbergram was inspired by the original wooden postcards of the early 1900′s and is as much of a gift as a greetings card. They use sustainably sourced wood from forests in Eastern Europe and the timber is FSC certified. The range covers all occasions, and is designed and produced in the UK.

Maybe with his recent win, Jack will have to move things on a little further and start using some paper! Congratulations to Jack.
Posted by Justin Hobson 23.05.2014

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