Tuesday 16 April 2019

Extreme Imagination

The first ever exhibition of works of art created by artists who have no “mind’s eye” casts new light on the creative brain. Extreme Imagination: inside the mind’s eye features works by people who cannot visualise, alongside works by those who have particularly vivid mental imagery.
This is the catalogue for ‘Extreme Imagination: inside the mind’s eye’, an art exhibition produced by the Eye’s Mind research team at The University of Exeter College of Medicine and Health, curated by Susan Aldworth and Matthew MacKisack.

Extreme Imagination: inside the mind’s eye presents their artwork, inviting us to consider the impact of these phenomena on the creative process. How can someone make anything without being able to imagine what they want it to look like? Is there a distinctly hyperphantasic kind of art? Aphantasia and its opposite teach us about human diversity: the easily-missed, potentially startling differences between individuals’ inner lives. The work of the participating artists – and designers, architects, and writers – demonstrates the diversity of means by which things come to be made, challenging long-held beliefs about what it means to be ‘creative’. Find interviews with participating artists here.
The catalogue is divided in two halves in what I would describe as a 'double-ender' - the catalogue can be read from either side – essays on the art, science and philosophy of ‘extreme imagination’ one way; turn it over and you see artist interviews preceding their work on the other.
Size of the publication is 190x115mm, portrait and is perfect bound. The 108pp text is printed on Chromolux 1 sided 120gsm from Zanders in Germany. Chromolux is a cast coated paper, which is gloss one side and uncoated reverse. This publication has been collated in such a way that the gloss coated is one side facing an uncoated side as you can see in the image below:
The uncoated side is matt and tactile as you can see below...
Gloss spread on left, uncoated on right...

reading the other way, uncoated on left, gloss spread on right...
The cover is printed on the black cover material from that other, Hull based, paper merchant! Below shows the very neat, perfect binding.
Extreme Imagination: inside the mind’s eye ran at the Tramway in Glasgow, from January to March and is now at the Royal Albert Memorial Museum in Exeter, until the 2nd of June.

Catalogue concept and design is by Valle Walkley. Print is by Push.

http://sites.exeter.ac.uk/eyesmind/2018/12/12/extreme-imagination-inside-the-minds-eye/
https://en-gb.facebook.com/thevisualimagination/
http://www.vallewalkley.com/
http://www.push-print.com/
Posted by Justin Hobson 16.04.2019

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