Tuesday, 3 August 2010

Jobs from the past - Number 11

Followers of this blog will know that my first post of every month is a "job from the past" so that I can show some of the really good work from years gone by and here's one from 1995.

Launch of the Albert Memorial Trust - March 22nd 1995
This was a job comissioned by English Heritage for the launch by Prince Charles of the Albert Memorial Trust to raise funds for the restoration of the Albert Memorial which is opposite the Royal Albert Hall in Hyde Park in London. Believe me, back in the early 1990's the memorial was in a shocking state and in dire need of serious repair.

This piece is a large "broadsheet" type format which is a sheet 840x590mm folding to make a 4pp of 420x590 which is then concertina folded down with three folds into four sections of 420x195mm and held together with a belly band.

...and this is the centre spread:
Now this job was produced on a sheet that we had only just introduced in 1994 called Redeem 100% Recycled, which I hope you'll have heard of by now! Back then it was new but had exactly the right look and feel to simulate an "aged" newsprint and slightly "blueprinty" type feel to work with the line illustrations. Printed in offset litho in two colours on 100gsm.

It's a large format job which has a huge impact, yet it folds down to a manageable size and was economical to produce - a really great use of material, print and format.
It was designed by Atelier Works. Lead Designer was John Powner working with senior designer Annabel Clements.

The job was printed by a company called Penshurst Press based in Tunbridge Wells. Sadly the company is no longer around. Alan Flack who was the "minder" that actually physically printed this job left Penshurst Press with Martin Darby to form their own printing company called Principal Colour and they are still based in Paddock Wood in Kent.
Posted by Justin Hobson 03.08.2010

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