Friday, 17 May 2013

Mother of Pearl

Maia Norman is the Creative Director at Mother of Pearl and each season, she works with an acclaimed artist. Previous collaborators include Polly Morgan, Francesco Simeti, Gary Hume, Fiona Banner, Keith Tyson, Jim Lambie, Matt Collishaw and Carsten Holler. This last season, Amy Powney, the head designer at Mother of Pearl collaborated with New York based artist Fred Tomaselli to produce their collection and this is their beautifully produced lookbook.
The size is 260 x 185mm, portrait, perfect bound with an 8pp cover and a 40pp text. It is printed on our Omnia and has a 8pp cover on 280gsm and a 40pp text on 150gsm. Omnia is an extremely bulky sheet, so this has a solid, chunky, feel. It is printed offset litho, CMYK throughout, with the small M monogram being hoy foil blocked in gold foil on the outside front cover.
...and here we go for the plug about the paper! - As you can see from the images, there is lots of colour and detail in the images with CMYK dark areas - loads of ink going down and it looks great on the Omnia, reproducing bright vibrant colours as well and keeping all the detail in the darker images, epecially the little detail shots below...

Original design concept is by William Hall with the artwork being produced 'in house' at Mother of Pearl. Photography is by Robert Wyatt.

The superb print is by Push ...and thanks to Danny Kirk at Push for sending me some file copies.
Posted by Justin Hobson 17.05.2013

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Thanks for your comment! If I like it, I'll add it on. Cheers J