Thursday, 20 April 2017


Thread is a studio specialising in design for a wide variety of clients from the art and cultural sector. Thread is the design studio of Michael Windsor-Ungureanu, who has previously worked at Tate Britain and Tate Modern. This is the second edition of his studio promotional brochure:
The format is A5 (210x148mm) portrait and is saddle stiitched. The 40pp text has a short cover, 150mm high which is centred head to foot.
There are three different coloured covers, all produced on Colorset - a mix of Ash, Lemon and Deep Orange, all printed in one special pantone (PMS 072U) blue. The "thread" design runs from the cover throughout the middle of the brochure.
Click on images to enlarge
The 40pp text is printed on StarFine Natural White 115gsm and shows the work that Thread has produced over the previous couple of years.
Click on images to enlarge
Starfine Natural White was chosen (because it prints well ...but that's a given!) mainly because of the neutral white shade which is not cream. Given the nature of the work, a stark bright white paper would not have worked with such a variety of art based subjects. Text is printed CMYK offset litho throughout.
Below shows a birds eye view of the publication
Design is by Michael Windsor-Ungureanu. Printing is by Bowmans based in Leeds and it's a very accomplished piece of print and finishing.
Posted by Justin Hobson 20.04.2017

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Thanks for your comment! If I like it, I'll add it on. Cheers J