Thursday 27 April 2017

Hawkins Brown

This is the brochure for Hawkins Brown, an internationally-renowned award winning practice of over 200 architects, interior designers, urban designers and researchers. Design is by Shoreditch based studio, Huddle.
The size of the publication is 310x230mm, portrait and is saddle stitched. It has a 4pp cover on 280gsm and a 28pp text on 120gsm, all printed on our Omnia. As you can see from the image above, it looks like there are four separate brochures, however they are all the same brochure, just featuring different covers ...and this is what Huddle say about the covers:
"The covers of the new practice brochures break with convention by featuring ‘abstract’ close-ups of structural elements of Hawkins\Brown projects, reflecting how the practice does things differently. And because each brochure’s colour picks up on a colour from its image, the secondary colour palette is in effect infinite, yet is a flexible, coherent and distinctive asset for the practice."
Click on images to enlarge
As you can see from the above images above and below, inside there are lots of colour images and solids throughout - and it just looks (and feels!) just beautiful on the Omnia - no mottle - just gorgeously even, solid areas. The four colour images look amazingly detailed and vibrant.
Click on images to enlarge
Of course, the solid colours used on the front covers, wrap around to the back cover giving a satisfying display of rich tones.
You can read more about this project on this link here.

Creative Director is Louise Desborough. Lead designer on the project is Tom Ward, together with Mike Bone and the account handler is Nicole Posner. The superlative print is by Leycol handled by Richard Davey.

Posted by Justin Hobson 27.04.2017

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Thanks for your comment! If I like it, I'll add it on. Cheers J