Thursday 27 June 2019

The Monocle Shop

Monocle is a premium mediabrand with print, audio and online elements, not to mention their ever expanding retail network and on-line business. The Monocle Shop is at street level in six cities - London, Zurich, Merano, Hong Kong, Tokyo and Toronto. The shop keeps everything from luggage and clothes to stationery and furniture.
This piece of promotional literature shows what is available at the shop. The finished size is 216x102mm, portrait and is a 16pp folded format folding out to a flat size of 402x432mm.
The above folds out to reveal the first spread below...
 ...and then folding out again, left and right.
Click on images to enlarge
 and then folding up to reveal the full spread below.
The whole publication is all printed offset litho on our Offenbach Bible 60gsm ...and it looks and feels absolutely gorgeous - it flops and folds in a delightful way when handling the publication as I hope these images demonstrate. The below image shows the way it folds.
The below image shows both sides.
 The print quality is superb as I hope the below image demonstrates.
Click on images to enlarge
Design is by Loi Xuan Ly at Monocle. The publication is printed offset litho, CMYK throughout. The excellent print is by Park Communications, who are based in East London,

https://monocle.com/shop/
https://www.parkcom.co.uk/
Posted by Justin Hobson 27.06.2019

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Thanks for your comment! If I like it, I'll add it on. Cheers J