Universal Works produce contemporary menswear.
From their beginnings working from a kitchen table in 2008, their clothing has a following and is now stocked from Los Angeles to Seoul, with three of their own shops in London and Nottingham. I've written many posts on this blog which includes the phrase "...just the cover makes the difference!" ...and this is one of those pieces of work. The whole job is superb but the cover is really stunning.
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| Click on picture to enlarge |
Another really interesting facet of this job is the use of our Offenbach Bible 60gsm as a completely unprinted flysheet. It beautifully layers the text and conveys an understated quality - not over the top , just a nice little addition which, being unprinted, is also particularly economical!
If you click on the image above, you'll be able to clearly see the Universal works logo showing through.
The unbound 24pp text is printed offset litho in CMYK on PhoeniXmotion Xantur 115gsm and because it is unbound, it can be mixed up, used individually and even stuck on the wall.
Outside back cover....
Design is by Nottingham based Waste Studio. Print is by Pureprint with Rob Squires handling the project.
Posted by Justin Hobson 23.08.2016
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