Friday 15 April 2011

Warner Music

This document is for a strategic overview of the brand partnerships for Warner Music. They represent such artists as Alesha Dixon, Cee Lo, Plan B etc. It is A5 format and saddle stitched. It looks and feels great and yet the run was only 200 copies!
The job was printed on an Indigo digital press by Spring and the print result is fantastic. It is printed on our Marazion Ultra 300gsm (4pp cover) with a matt lamination and our Omnia (FSC) 150gsm for the 20pp text. Although Omnia was not developed for digital, it has been "sapphire treated" by the printer. This treatment is often applied to more unusual papers and provides a "key" so that the inks (which are different to litho inks) work on the paper surface. The great thing is the job just doesn't look and feel digital.
Spring Imaging Solutions made a lovely job of producing this piece and the black wire on the saddle stitches (staples) are a really lovely touch!

The review was designed in house by Rhiannon Jones (who I actually first met when I did a talk at Lincoln University)
...and thanks to Rhiannon for sending me a file copy and a lovely note:
http://www.wmg.com/
Spring Imaging Solutions: http://www.springimage.co/
Posted by Justin Hobson 15.04 2011

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Thanks for your comment! If I like it, I'll add it on. Cheers J