Thursday, 17 July 2014

Café Royal

This year, Café Royal has re-opened as a 5 star hotel. Still in it's original 19th century building in the John Nash designed terrace in Regent Street, the building has recently been transformed under the direction of David Chipperfield Architects. The hotel now boasts 160 contemporary guestrooms, including 49 suites, five restaurants and bars, two banqueting suites and an amazing well-being centre.
This brochure is A5 size (210x148mm), has an 8pp cover and a 16pp text. Cover is printed on Curious Metallics Gold 250gsm from Arjo. The text is printed on our Marazion Ultra 115gsm - if you're not familair, it's a fully coated paper but it really does have a dead flat MATT surface. There are many papers on the market which profess to be matt (and some which incorporate the word matt in the name, but aren't!) ...but this really is - and if you don't believe me, just ask me for a sample.
The quality of the photography and reproduction is excellent.
Design is by Pentagram in London.

The project was printed by Gavin Martin Colournet (with Mr Gary Bird) and as you can see above, they've made a superb job of it. The brass wire used for the saddle stitches is a really lovely touch - which brilliantly compliments the gold hot foil blocking and metallic cover.
Posted by Justin Hobson 17.07.2014

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Thanks for your comment! If I like it, I'll add it on. Cheers J