Tuesday, 11 August 2015

Cranbrook Prospectus

Cranbrook is unique school in the state sector, as the only state grammar school in the country that is 13+, co-educational and caters for both day and boarding students. Situated in the village of Cranbrook in Kent, the school is a highly regarded are desirable school in the local area. This outstanding school prospectus is worthy of one of the top schools in the country.

The format is a combination of a folder and saddle stitched brochure which work hand in glove.
The 4pp folder has a 75mm glued pocket on the inside back cover. The folder is produced on our Colorset Nero 350gsm (100% Recycled) and is printed offset litho in one colour (pantone gold).
The folder (open below) with prospectus in the pocket.
Click on images to enlarge
Size of the prospectus is A4, portrait with a 4pp cover which is cut short on both front and back. The cover is printed on our Colorset Crimson 270gsm (100% Recycled) and is printed offset litho in one colour (pantone gold) and hot foil blocked in metallic gold foil
 The crisp hot foil blocking 'lifts' the quality of the whole production without in any way looking 'bling' which, when overused, gold foil blocking can do. The combination of the print and foil is perfect.
The 20pp text is printed offset litho in CMYK on our StarFine White 150gsm. StarFine is a quality, uncoated paper and as the images show, the reproduction is excellent - great detail for an uncoated paper, colours are bright and vivid.
You can read more about the project here:http://www.wearetangerine.co.uk/project/cranbrook-school/
Another thing worth pointing out is the neat parallel creases on the folder. It's this sort of attention to detail that makes all the difference to literature such as this....
Branding and literature design is by Maidstone based consultancy We are Tangerine. Design director on the project is Claire Hobbs. The printing is by Paddock Wood based printer Typecast Colour.

Posted by Justin Hobson 11.08.2015

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Thanks for your comment! If I like it, I'll add it on. Cheers J