My Ford Mondeo - Sardinia 2000
This very industrial looking notebook was produced for the Ford Motor Company by Imagination, who have worked for Ford for many years and still do. This notebook was presented to participants of a Ford Mondeo symposium held on the beautiful island of Sardinia.
The book has a deliberately "workshop manual" feel. Size is A5 (148x210mm) Landscape and is wire-o-bound with a silver wire. The covers are produced on our Construction Blackstone 1500mics and the 60pp text is printed on Neptune Unique 170gsm.
The text is printed CMYK throughout and the text in this particular edition is in Hungarian!
The cover is silkscreen printed in three colours, silver, white and dark grey.
If you aren't familiar with Construction Blackstone, it is what is often described as a "millboard". It is produced on a board machine which makes up the board using wet layers of fibres, which is similar to the way Greyboard is produced, but this is not a Greyboard! This is a hard, dense, 100% recycled board with extraordinary rigidity and stiffness. It has a dark grey colour and a very hard surface. The below image shows the recycled, flecky nature of the surface with the Ford logo silkscreened in silver on the outside back cover.
The below image shows a detail of the wiro and the 1.5mm thick covers.Concept and design is by Imagination. The print, silkscreen and wire-o-binding is by Gavin Martin with Phil Le Monde handling the project ...back in the days when they were based in West Norwood!
https://imagination.com/
https://www.gavinmartincolournet.co.uk/
Posted by Justin Hobson 02.07.2020