Established by Albert Hill and Matt Gibberd, The Modern House is the UK’s foremost estate agency, only selling modernist and contemporary architecture for over a decade.
"Selling Britain's Finest Modern Architecture" showing four properties in the format of a concertina postcard book.
The format is a 12pp A6 concertina. Flat size is 148x634mm, folding to 148x105mm. The concertina folds into a pre-creased 3mm spine. Printed CMYK offset litho and the cards are perforated.
The concertina is printed on Redeem 100% Recycled 315gsm, which prints beautifully and fits with the modernist, utilitarian architecture.showing how the concertina folds into the spine |
Click on image to enlarge & see perforation |
Art direction and design is by Field Projects. Print production is by Michael Keyworth at Key Printers.
Posted by Justin Hobson 22.10.2021
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Thanks for your comment! If I like it, I'll add it on. Cheers J