Sustainability in packaging report

In a new survey conducted in the US by McKinsey & Company on Sustainable Packaging, the headline is that consumers are willing to pay more for eco-friendly packaging...

Among consumers in the United States, five key findings emerge: 

• Price, quality, and convenience are still consumers’ top buying criteria for products, while environmental impact continues to be one of the lowest-ranked factors (however, this is not true for all consumer groups). 
• While respondents named hygiene, food safety, and shelf life as the most important characteristics for product packaging when making a purchase, 43 percent of consumers still say environmental impact is an extremely or very important packaging characteristic when making purchasing decisions. That said, the overall relative importance of environmental factors for consumers has decreased somewhat. 
• Among concerned consumers, the impact of ocean litter has become the primary environmental issue across all generations, regions, and neighborhoods; all other concerns have decreased in importance since 2020. 
• Most consumers do not have a strong understanding of which packaging types are more sustainable but seem to favor compostable and plant-based packaging. 
• Most consumers are willing to pay more for sustainable packaging. In fact, in each end-use category surveyed, 4 to 7 percent of consumers are willing to pay a premium well above 10 percent. 

The key takeaway from their survey is that winning in sustainable packaging in the US market will require a granular approach. Done right, products with clear environmental credentials are clearly outgrowing their peers. However, there is no universal solution.

You can read the whole report here...

https://www.mckinsey.com/industries/paper-forest-products-and-packaging/our-insights/sustainability-in-packaging-us-survey-insights

https://www.mckinsey.com/

Posted by Justin Hobson 11.05.2023

Wrangler - Denim Performance

This is the season's promotional literature for Wrangler’s Denim Performance line and features Kimi Räikkönen.

This 10pp concertina brochure is 190x135mm, expanding to 190x675mm. It is printed in CMYK offset litho on our Omnia, White FSC 320gsm and is printed and finished beautifully. Birds eye view below:

Click on images to enlarge

Although this is a simple publication, it's often the simple jobs which don't get the attention to detail. This is well creased and folded square which is just perfect

Omnia was chosen because it would work with the rich detail that is present in the images but that would still give a natural look and tactile feel. As you can see from images, some of the photography is quite dark, but there is no loss of detail, which is what can often happen printing on an uncoated paper.

Art direction and design is by JJ Marshall Associates. Creative Director is Jethro Marshall and thanks to Jethro for sending me file copies.

Excellent print and finishing is by Principal Colour based in Paddock Wood, Kent.

https://www.wrangler.co.uk/mens-jeans

http://jjmarshallassociates.com/

www.principalcolour.co.uk

Posted by Justin Hobson .08.05.2023

Jobs from the past - Number 162

Regular followers of this blog will know that my first post of every month is a "job from the past" so that I can show some of the really good work from years gone by and this one is from 2015...

Spring/Summer 2015 - The Tokyo Collection

Olivia von Halle is a British luxury nightwear brand that launched at London Fashion Week in September 2011. The brand can be found in nearly 100 stores in 20 countries including Harrods, Selfridges, Neiman Marcus, Saks Fifth Avenue and online with Net-a-Porter.com.

Focusing on beautifully cut silk pyjamas in stunning exclusive prints, Olivia von Halle has quickly made a name for itself in the world of high-end nightwear. In 2013 the company was awarded the ‘Blue Butterfly Trust Mark’, which is given to brands and companies that have a positive impact on people and the planet.

The publication is sub A4 - 290x205mm, portrait. It has a 4pp cover on Omnia 200gsm and a 16pp text on Omnia 150gsm and is 3 hole sewn.

Unlike many of the fashion lookbooks featured on this blog, which are printed offset litho, this has been digitally printed on an HP Indigo press. The colours are strong and punchy and the whole publication has a matt, tactile look and feel - in fact I can honestly say, every bit as good as litho!

Although Omnia was never originally developed for digital, we now keep it as a stock item with "sapphire treatment". This treatment is often applied to more unusual papers and provides a "key" so that the inks (which are different to litho inks) work on the paper surface. The great thing is the job just doesn't look and feel like a digital job.

These pictures show the binding which is particularly worthy of note. This type of binding is generally known as 'three hole sewn' - because there are three holes! I wrote about the process on this post here: http://justinsamazingworldatfennerpaper.blogspot.co.uk/2014/07/what-is-3-hole-sewn.html

Where the binding on this particular project differs from the three hole sewing that I described in my post is both in the distance between the holes and the fact that this is knotted on the outside - on the spine.

The thread runs 130mm from hole to hole (260mm in total). It's the first time I've seen this and it works superbly.

Art direction is by Tiffany Goody at Erotyka and photography is by Takuya Uchiyama. Graphic design is by Michael Knight, who runs his studio in East London called A New Mark. Print and finishing is by Gavin Martin.
https://oliviavonhalle.com/
https://anewmark.com/

https://www.gavinmartin.co.uk/

Posted by Justin Hobson 03.05.2023

Hard Work and Dumb Luck: 39 Years of Work and Play

Regular followers of the blog know that I often write about talks or lectures that I think might be an interest to readers of this blog and this is just one of those events happening next week...

Navigating – and surviving – a design career that’s heading into its 40th year can be a challenge. But it’s not without its rewards! Come and listen to the story of Gail Anderson, a type-loving designer who’s moved from book covers to magazines to Broadway theatre to education. Grab your popcorn (and dental floss) – it’s sure to be an interesting ride. 

Gail Anderson is an NYC-based designer, educator, and writer. She is Chair of BFA Design and BFA Advertising at the School of Visual Arts and creative director at Visual Arts Press. Anderson has served as senior art director at Rolling Stone, creative director of design at SpotCo, and as a designer at The Boston Globe Sunday Magazine and Vintage Books. She has taught at SVA for over 30 years and has co-authored 15 books on design, typography, and illustration with Steven Heller.Anderson serves on the Citizens’ Stamp Advisory Committee for the US Postal Service and the advisory boards of Poster House and The One Club for Creativity. She is an AIGA Medalist, the 2018 recipient of the Cooper Hewitt, Smithsonian National Design Award for Lifetime Achievement, and a 2022 Art Directors Club Manship Medallion honoree.

Her work is represented in the Library of Congress’ permanent collection, the Milton Glaser Design Archives, and the National Museum of African American History and Culture. www.behance.net/gailycurl5504

Wednesday 3rd May 2023 Online via Zoom Online time (BST): 7:00-8:30pm Online tickets (BST): £4.50, £6.50

Book Tickets HERE 

Posted by Justin Hobson 30.04.2023

Letterpress Greeting Cards

 Bits and Bobs

This is a superb range of small greeting cards from greeting card designer, publisher ...and printer - Nineteen seventy three!

Based in Brighton, 1973 bought their first Heidelberg press a few years ago and now produce many of their ranges printed letterpress in house.

The 4pp cards are 120x85mm, portrait and they are printed on our Colorset 100% Recycled 270gsm in the Natural shade. Colorset is just perfect for letterpress as it's high bulk and compressibility allows the impression to sink into the board.

Here is a selection from the range, most are printed in two or three colours.

Above image shows reverse of cards, below shows detail:

The range all come with gummed ribbed kraft envelopes (90x125mm) in a cellophane bag and with a 'letterpressed with love' sticker

You can see the 'Bits and Bobs' whole range here:

https://nineteenseventythree.com/

Posted by Justin Hobson 27.04.2023

Zollanvari International

Zollanvari carpets embody the spirit of carpet design and weaving – an extraordinary art form that has been treasured across the world for more than 2,000 years. The story of Zollanvari began in 1947, when Gholamreza Zollanvari joined his father’s carpet business, a legacy that had been handed down from his great grandfather. In 1985 Gholamreza’s son Reza established the company in Zurich to directly access the European market and established the Zollanvari name as a global trail-blazer in creating carpet art.

This wonderful catalogue tells the story, explains the types of carpet showing the range and possibilities.

Size of the catalogue is 274x173mm, portrait and is 'singer sewn'. There is a 4pp cover and a 36pp text. It is printed throughout on Omnia 280gsm and 150gsm which gives the publication a tactile uncoated feel but with a great print result.

The publication is digitally printed by Identity Print. It was printed on their Ricoh digital press (dry toner) and the result is exceptional. The great thing is the job just doesn't look and feel like a digital job, which is mainly down to the choice of substrate.

Click on images to enlarge

The images have reproduced superbly and are totally lush and even the flat solid grey/brown looks flat and even, which can sometimes be a problem printing digitally.

The colour is so vibrant and works brilliantly on the Omnia as you can see in the detail image below...

Click on images to enlarge

Above is the centre spread. This catalogue is singer sewn, so you can see the way the thread runs along the inside of the spine - see detail image below...

...and on the outside of the spine below.

Printing is by Identity Print with Paul Martin handling the project. Finishing and singer sewing is by Wayte Binding in Tunbridge Wells who are part of the Identity Print group, so they are are one of the few print companies with their own bindery.  

https://zollanvari.com/

http://www.identityprint.co.uk/

Posted by Justin Hobson 24.04.2023

Today is Earth Day

Earth Day is an annual event first held on April 22, 1970. It now includes a wide range of events coordinated globally by EARTHDAY.ORG including 1 billion people in more than 193 countries. Above all, Earth Day is the "people's day" for doing something to take care of the Earth. That "something" can be local, national or global. It can be a solo action or involve a crowd.

What better day for me to remind you of a material we launched to coincide with COP26.

PaperWise is an entirely new concept, a range of paper and board manufactured from agricultural waste - this is the stems and leaves left over the harvest and which is often left in the field or burnt. There are additional benefits: PaperWise is produced in factories in India and South America that make a big difference to local communities. Investments are made in education, infrastructure, and healthcare while the manufacturing process is geared toward safety, zero waste, and preserving local ecology.

Lifecycle analysis (LCA) conducted by the University of Amsterdam (IVAM) has concluded that the environmental impact is 47% lower than FSC-paper made from trees and 29% lower than recycled paper...

The natural shade, manufactured from 100% agri-waste is also completely unbleached and has lower Co2 emissions than virgin fibre or recycled papers.

The PaperWise range is held in stock by us at Fenner Paper in Tonbridge. European stocks are held in Rotterdam and include a wide range of packaging boards and lightweight papers with food approval, copier paper and even corrugated boards. 

You can read more about this new range HERE and about how this fits with the UN sustainable development goals...

The paper and boards are suitable for all print work and packaging, with a one side coated packaging board up to 465microns.

PaperWise founder Peter van Rosmalen features on this 1 minute video here:

If you would like samples, please drop me an email justin@fennerpaper.co.uk or have a look at our website.

https://www.worldenvironmentday.global/

https://paperwise.eu/en/

Posted by Justin Hobson 22.04.2023