Monday, 30 October 2017

Make Equality Reality

Equality Now is a global charity dedicated to improving the lives of women by achieving legal and systemic change to safeguard women’s rights and improve their position in society.

Skype plays an integral role in how Equality Now connects with its activists and experts across the globe. Communications consultancy Sunshine was asked to help profile the charity's extraordinary work.
Collaborating with acclaimed international photographer Stephanie Sinclair and Sunday Times journalist Jessica Brinton, Sunshine created a hardback coffee table book, which brings to life the inspirational stories of Equality Now’s work around the world.
This casebound book is covered in bookcloth with a dustjacket. Size of the book is 330x240mm, portrait.
It has a 32pp text printed on our Omnia 150gsm. For those readers not familiar with Omnia, it is an uncoated paper with a surface treatment. What this means is that it feels like an uncoated paper but because the surface treatment minimises 'dot-gain', the print result is much more like that of a coated silk or gloss coated paper.
Click on images to enlarge

The reproduction of the images by Stephanie Sinclair is simply stunning...
Click on images to enlarge
Even though the book only has 32pp, because Omnia has a high bulk, with the section sewing, it means that the spine is 6mm thick, but the text pages still flow and flop well....
Detail image below show the thread in the section sewn sections
As you can see from images, some of the photography is quite dark, but there is no loss of detail, which is what can often happen printing on a true uncoated paper. As you can see from the detail image below, the reproduction is simply stunning.
Art direction is by Simon Holmes, design by Michael Ives. Images courtesy of V11 photo agency.

Printing is by Ambrose Press. Jonathan Savory handled the project. Particular care has been taken over the repro - as with all projects for photographers, there is detail in the images which can only be truly appreciated by the photographer and it is the skill of the printer to be able to listen and interpret these comments in the finished printed job. Not always easy to do but this is a beautiful piece of printed literature.
Posted by Justin Hobson 30.10.2017

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Thanks for your comment! If I like it, I'll add it on. Cheers J