Cutler and Gross

Cutler and Gross is a distinctly British eyewear brand, founded in 1969 by Graham Cutler and Tony Gross, who met at optometry school in Northampton. This idiosyncratic eyewear brand has been at the forefront of the optical fashion for the past 40 years.

This look-book is a beautifully produced piece of literature, which has some gorgeous design cues, including the three hole-sewn binding.

Click on images to enlarge

Size of the brochure is A4 (297x210mm). It has a 4pp cover with a 16pp text. It is printed on Omnia 200gsm cover and 120gsm text. Omnia gives the uncoated. tactile feel but reproduces the fine detail of the glasses and the flesh tones superbly. Printed offset litho in CMYK.

Centre spread showing three hole sewn binding

There is lots of plain unprinted paper in the design, which gives the whole publication a lovely feeling of space - very uncluttered.

Below is the detailing of the three hole sewn binding.

And here is something that I hope will demonstrate the tactile nature of Omnia - the below detail image is where you can see the visible, natural texture of the paper and the way it reproduces images superbly.

click to enlarge

Design and art direction is by Exposure. Creative director is Robin Ek. Photographer is Marius W Hansen. Print production is by Principal Colour. 

 

https://www.cutlerandgross.com/

https://www.exposure.net/london/

www.principalcolour.co.uk

Posted by Justin Hobson 25.08.2023

Jobs from the past - Number 157

Regular followers of this blog will know that my first post of every month is a "job from the past" so that I can show some of the really good work from years gone by and this one is from 2013...

This is a series of three lookbooks showing the Summer TU clothing range from Sainsbury's - Womenswear, Menswear and Childrenswear.

Size of each brochure is 210x148mm, portrait, self cover. They are also all stitched with white stitching wire which is a nice touch 

Each of the catalogues is printed on Marazion Ultra 115gsm and is a self cover. Menswear and Childrenswear are 20pp and the Womenswear is 24pp. Transparent plastic wallets were manufactured to hold all three books when sent out as a set, although they were also used individually.

For readers not familiar with Marazion Ultra, it's a fully coated paper but it really does have a dead flat MATT surface. There are many papers on the market which profess to be matt (and some which incorporate the word matt in the name, but aren't!) ...but this really is - and if you don't believe me, please ask for a sample.

Art direction and design is by London based agency Exposure, who specialise in fashion PR. Creative Director at Exposure was Simon Shaw. Hayley Inglis was the producer at Exposure who oversaw the project.

The job was produced by the Inspired Thinking Group (ITG). Print is by Bristol based Apple Litho, who have sadly since gone out of business.

https://www.exposure.net/london
https://teamitg.com/

Posted by Justin Hobson 02.12.2022

Cutler and Gross

Cutler and Gross is a distinctly British eyewear brand, founded in 1969 by Graham Cutler and Tony Gross, who met at optometry school in Northampton. This idiosyncratic eyewear brand has been at the forefront of the optical fashion for the past 40 years.

This look-book for the Autumn Winter collection is a beautifully produced piece of literature, which has some gorgeous design cues, including the three hole-sewn binding.

Size of the brochure is A4 (297x210mm). It has a 4pp cover with a 16pp text. It is printed on Omnia 200gsm cover and 120gsm text. Omnia gives the uncoated. tactile feel but reproduces the fine detail of the glasses and the flesh tones superbly. Printed offset litho in CMYK.

Centre spread showing three hole sewn binding

There is lots of plain unprinted paper in the design, which gives the whole publication a lovely feeling of space - very uncluttered.

Below is the detailing of the three hole sewn binding.

And here is something that I hope will demonstrate the tactile nature of Omnia - the below detail image is where you can see the visible, natural texture of the paper and the way it reproduces images superbly.

click to enlarge

Design and art direction is by Exposure. Creative director is Robin Ek. Photographer is Marius W Hansen. Print production is by Principal Colour. 

 

http://www.cutlerandgross.com/

http://europe.exposure.net/

http://mariuswhansen.com/

www.principalcolour.co.uk

Posted by Justin Hobson 20.03.2015

TU Spring |Summer 2013

Here is a series of three lookbooks showing the Summer TU clothing range from Sainsbury's - Womenswear, Menswear and Childrenswear.

Size of each brochure is 210x148mm, portrait, self cover. They are also all stitched with white stitching wire which is a nice touch 

Each of the catalogues is printed on Marazion Ultra 115gsm and is a self cover. Menswear and Childrenswear are 20pp and the Womenswear is 24pp. Transparent plastic wallets were manufactured to hold all three books when sent out as a set, although they were also used individually.

For readers not familiar with Marazion Ultra, it's a fully coated paper but it really does have a dead flat MATT surface. There are many papers on the market which profess to be matt (and some which incorporate the word matt in the name, but aren't!) ...but this really is - and if you don't believe me, please ask for a sample.

Art direction and design is by London based agency Exposure, who specialise in fashion PR. Creative Director at Exposure is Simon Shaw. Hayley Inglis is the producer at Exposure who oversaw the project.

The job was produced by the Inspired Thinking Group (ITG). Print is by Bristol based Apple Litho

http://www.sainsburys-live-well-for-less.co.uk/tu-clothing
www.exposure.net
http://www.inspiredthinkinggroup.com/
www.applecolour.co.uk

Posted by Justin Hobson 11.11.2013



Duchamp SS|2012

Duchamp is a curiously British brand, tracing it's roots back to the late 80's as a luxury goods business concentrating on mens accessories. The founder named the company after the French surrealist artist Marcel Duchamp and the company is now owned and run by former Mulberry executive, Marc Psarolis.

 

The Spring Summer 2012 lookbook is designed and produced by London based creative agency, Exposure. The size of the book is 232x170mm, portrait, perfect bound. The 44pp text is printed on our Omnia 150gsm and works brilliantly with the, light, bright and beautifully detailed photography - a lovely piece of printing. The 4pp cover is on a black board (of unknown origin!) and is hot foil blocked in gloss black foil.

Alison Psarolis is Design Director at Duchamp. Art Direction and design is by Exposure. Print and print production is by Chapter Press.

www.duchamplondon.com
www.exposure.net
www.chapterpress.co.uk

Posted by Justin Hobson 22.01.2013

Biba

Most people will be familiar with the name Biba. Starting as a mail order company in the early sixties and becoming a global fashion phenomenon by the early seventies, Biba became one of the great symbols of swinging London. Biba closed its doors in 1975 but was relaunched in September 2010 (exclusively at House of Fraser).

A lookbook for the re-launch was designed and produced by London based creative agency, Exposure.

The size of the book is 235x170mm, portrait, perfect bound. The 4pp cover is on Notturno 300gsm (a black board) and is hot foil blocked in gold on the outside cover. The 52pp test is printed on our Omnia 200gsm which, although quite heavy for text, really works because of the gilt (gold) edge which runs around the page edges (if you click on the image, you should be able to see the edge).

...and as you can see from the spreads below, the Omnia has worked amazingly well with the solid black and images:

Art Director on the project was Simon Boniface. The photography is by Leandro Farina.

Print and print production including the superb foiling and gilt edging was by Chapter Press.
It is quite simply, one of those jobs that you look at and go WOW!
http://www.mybiba.com/
www.exposure.net
http://www.leandrofarinastudio.blogspot.com/
www.chapterpress.co.uk

Posted by Justin Hobson 14.10.2011