Flora Recycled Paper

If you aren't familiar with Flora, it is a part recycled text and cover paper with a deliberately recycled look and feel with specks and inclusions, so it looks deliberately flecky and specky. Flora is produced by Cordenons with 30% post consumer de-inked waste, together with 60% of virgin FSC pulp and with the "secret" ingredient of 10% of cotton fibres, which gives the paper a wonderful tactile feel.

All the shades have the specks and inclusions with the exception of the Gardenia shade which is a "clean" neutral white shade. The range consists of nine shades in total including Anice, Giglio, Avorio, Tabacco, Noce, Gardenia and three new shades...

...which are lovely new deeper shades: Crusca, Canella and Ginepro

Below shows the detail of the natural, deliberately visible, inclusions and fibres - this paper has a character all of it's own!

It really is a lovely range. Muted natural colours and excellent printability. Here are some previous projects which have used Flora to great effect: http://justinsamazingworldatfennerpaper.blogspot.co.uk/2014/08/lower-mill-estate.html

https://justinsamazingworldatfennerpaper.blogspot.com/2018/02/honest-burgers.html

If you would like one of our swatches, just email me: justin@fennerpaper.co.uk

Posted by Justin Hobson 15.09.2020

Honest Burgers

When Tom Barton and Phil Eles set up their burger business, they had a single goal: do fresh, high-quality British burgers and do them well. Since establishing the first Honest Burgers in Brixton Market in 2011, they've stayed true to that goal. They have now opened their own butchery so they can make the burgers they'd always dreamed of - their way, from scratch. 

They now have 25 restaurants in London and the regions, plus a field kitchen for festivals and events. Their focus is on British produce and a simple menu using the freshest ingredients and the best (British) beef.

Honest Burgers have just produced this lovely little publication to explain how their burgers are sourced and made ...and let's not forget the chips - so the title is quite simply Meat & Potatoes.

The size of the booklet is 148x105mm, portrait and is saddle stitched. It has a 4pp cover and a 24pp text.

In keeping with the simplicity of the ingredients, it is produced using quality materials with minimal processes, being printed offset litho in just one colour.

Opening spread:

The combination of materials used is as follows. The 4pp cover is on Flora Tabacco 240gsm, the majority of the text is on our Redeem 100% Recycled 100gsm with an extra 4pp section on Flora Tabacco 100gsm. The whole job is printed in a special dark green Pantone and the solids look pretty amazing.... 

The spread below shows the Flora Tabacco 100gsm on the left and Redeem 100% Recycled 100gsm on the right.

Centre spread...

If you are not familiar with Redeem 100% Recycled, the paper is at best, off white and 100% recycled and 100gsm, so the feel that the paper exudes is one of simplicity and purposefulness.

Inside back spread:

The combination of materials is just right, sitting nice and flat. The danger is that if the materials are too heavy, it becomes too springy but this is just right.

Flora, is a part recycled text and cover paper with a deliberately recycled look and feel with specks and inclusions, so it looks deliberately flecky and specky. Flora is produced with 30% post consumer de-inked waste, together with 60% of virgin FSC pulp 10% cotton fibres, which gives the paper a wonderful tactile feel. See the image below to see the detail...

Print and finishing is by Push Print based in London. Printed offset litho in just one colour. Graphic design is by Connie Barton at Studio Connie.

You can see an electronic version of the publication here but it's not the same as having it in your hand!

A superb example of a really well considered publication where the design, materials and processes are just right for the end client. They are appearing on the tables of every Honest Burger restaurant, so you can get a chance to look at a copy right now, while having a great burger.

https://www.honestburgers.co.uk/
https://www.studioconnie.com/

http://www.push-print.com/

Posted by Justin Hobson 13.02.2018

New Flora Swatch

We have a brand new A5 swatch for our Flora range manufactured by Cordenons in Italy. If you aren't familiar with Flora, it is a part recycled text and cover paper with a deliberately recycled look and feel with specks and inclusions, so it looks deliberately flecky and specky. Flora is produced with 30% post consumer de-inked waste, together with 60% of virgin FSC pulp and with the "secret" ingredient of 10% of cotton fibres, which gives the paper a wonderful tactile feel.

All the shades have the specks and inclusions with the exception of the Gardenia shade which is a "clean" neutral white shade. The range consists of nine shades in total including Anice, Giglio, Avorio, Tabacco, Noce, Gardenia and three new shades...

Click on image to enlarge

...which are lovely new deeper shades: Crusca, Canella and Ginepro

Below shows the detail of the natural, deliberately visible, inclusions and fibres - this paper has a character all of it's own!

It really is a lovely range. Muted natural colours and excellent printability. Here are some previous projects which have used Flora to great effect:
http://justinsamazingworldatfennerpaper.blogspot.co.uk/2015/06/baines-fricker.html
http://justinsamazingworldatfennerpaper.blogspot.co.uk/2014/08/lower-mill-estate.html

If you would like one of the new swatches, just email: justin@fennerpaper.co.uk

http://www.gruppocordenons.com/en/home.html
http://www.cordenons.co.uk/

Posted by Justin Hobson 25.11.2016

New Flora swatch

We have a brand new swatch for our Flora range manufactured by Cordenons in Italy!

Click on images to enlarge

Flora is available in nine natural shades and it comes in a sensible range of weights: 100, 130, 240 and 350gsm (160gsm is also available from the mill).

For those not familiar with Flora, it is a part recycled paper (with FSC accreditation) with natural, deliberately visible, inclusions and fibres. It has a tactile, rough feel and has a character all of it's own! Below is detail showing the inclusions (and a pencil for scale!):

It really is a lovely range. Muted natural colours and excellent printability. Here are some previous projects which have used Flora to great effect:
http://justinsamazingworldatfennerpaper.blogspot.co.uk/2015/06/baines-fricker.html
http://justinsamazingworldatfennerpaper.blogspot.co.uk/2014/08/lower-mill-estate.html

If you would like one of the new swatches, just drop me an email: justin@fennerpaper.co.uk

http://www.gruppocordenons.com/en/home.html
http://www.cordenons.co.uk/

Posted by Justin Hobson 04.09.2015

Simply beautiful

What does a business card do?

It is hard to argue that a good business card will guarantee lots of business and have potential clients queueing at the door! ...however, I remain convinced that a poor business card leaves little or no impression and worst of all may leave a bad impression.

This is a simple job about which I can't write very much because it is a business card, simply and beautifully produced.

The material is our Flora Tabacco in 350gsm (manufactured by Cordenons in Italy) which is a substantial board with a high bulk, an industrial look & feel and with deliberate "inclusions" or specks. This rough and ready looking material has been juxtaposed with some exceptionally fine hot foil blocking in a matt white foil - and it really is superbly done as you can see. The small lettering in a serif typeface has been well maintained and is a testament to the foilers ability to get the heat, pressure and dwell time on the foiling machine just right.

Design is by Emily Chicken. Foiling is by Birmingham based Tuckey Print.

www.guttfieldarchitecture.co.uk
http://www.emilychicken.co.uk/
http://www.tuckeyprint.co.uk/

Posted by Justin Hobson 26.10.2011