I've written many posts on this blog which includes the phrase "...just the cover makes the difference!" The cover on this prospectus is simply perfect. It is printed on our
Astralux, One sided 170gsm, with an amazing image which is a photo composition of 28 works by CSM students, all laid out with the wonderful King's Cross building as the backdrop.
 |
| Click on images to enlarge |
The size of the publication is 270x200mm, portrait. The cover has 100mm flaps, which you can see in the birds eye picture below...
The below image shows the opening spread, which shows the 92pp text, which is stepped and printed on a combination of recycled uncoated, gloss art and yellow tinted paper.
Above you can see the way the image wraps around the cover over to the flap - and this is where the real magic happens, because Astralux being a
'Cast Coated' paper it has a high gloss surface one side and is uncoated on the reverse, so you get the juxtaposition of the high gloss coated with the toothy uncoated reverse (printed yellow) as I hope you will be able to see in the image below...
The image below shows the cover in it's entirety, spread out
 |
| Click on images to enlarge |
The job is PUR bound - a very neat job.
It is a superbly designed piece of literature which has to engage with young creative minds, demonstrate that CSM is a world class arts and design college whilst also satisfying the CSM Alumni! No easy task. Design is by
Boyle & Perks.
The excellent print is by Pureprint. It is printed offset Litho throughout in CMYK plus the bright yellow printed as a pantone special.
https://www.arts.ac.uk/colleges/central-saint-martins
http://boyleperks.com/
https://www.pureprint.com/
http://www.favini.co.uk/
Posted by Justin Hobson 15.05.2019
The Burlington Arcade in London dates back to 1819. Designed by Samuel Ware “for the sale of jewellery and fancy articles of fashionable demand, for the gratification of the public.” It was commissioned by Lord George Cavendish, Earl of Burlington and owner of the adjacent Burlington House, as a safe place for his wife and other genteel folk to shop. Today it continues that tradition, with a host of luxury shops.
Posts
