What is ...Number 24
Regular followers of this blog will know that in the middle of the month, I publish a "What is ....? post. The article covers various aspects of paper, printing and finishing in greater depth. However, many of these subjects are complex, so these posts are only intended to be a brief introduction to the topic.
What is ...the correct size for a business card?
Business cards developed from the calling card, which became an important part of 18the, 19th and 20th century social etiquette. Originally the footmen of aristocrats would present a visiting card to the servant of their prospective hosts, thereby introducing the arrival of their owners.
Today, with relatively little business correspondence (on letterhead paper) the business card is one of the most visible pieces of business communication. However regarding the size, there is convention, but no actual rules! Sizes vary internationally and obviously there are cultural norms which certain markets follow.
In the UK the accepted size for business cards is 55x85mm. In the US it is based around 2inches x 3.5inches, which equates to a slightly larger 51x89mm. Other sizes around the world seem to vary from 55x90mm to 50x90mm and in Japan where the business card, called a Meishi (名刺?) has an extraordinary cultural significance, the size is 55x91mm.
I measured the card, here at the hotel in Penang, Malaysia and the size is 56x89mm ...different again!
So there you have it, no right or wrong size, just some local sizes to be aware of.
Posted by Justin Hobson 16.12.2015
Alfred & Wilde is an East-London based design brand producing art prints, stationery and homewares featuring bold metallics and cool graphics.
Founded by artist and designer Simon Mitchell in 2013, Alfred & Wilde draw inspiration from the architecture and history of London (and beyond), using geometric shapes and typography to create beautiful printed designs.
All products are designed with heart in their East London studio.
Business cards developed from the calling card, which became an important part of 18the, 19th and 20th century social etiquette. Originally the footmen of aristocrats would present a visiting card to the servant of their prospective hosts, thereby introducing the arrival of their owners.
Wansbrough Mill, is located in picturesque Watchet in Somerset and currently the largest manufacturer of coreboard in the United Kingdom. It also produces recycled liner as well as envelope and bag Papers. The total annual production capacity of the mill is around 180,000 metric tonnes. The mill was founded in 1750 by William Wood and was taken over by the Wansbrough family in 1846, who installed paper machines. The site went on to become a profitable business which was later acquired by DS Smith in 1986.
This is the promotional poster for Steve Oram's directorial feature debut, Aaaaaaaah! (that's eight "A's"). The film has been written and directed by Steve Oram and the cast includes Julian Barratt, Toyah Wilcox, Julian Rhind Tutt and Holli Dempsey.
The wonderful little Christmas illustrations (left) just work perfectly with the images.
Noodle Street is a traditional Chinese restaurant based in London's busy Canary Wharf. Established in 2010, Noodle Street prides itself of using the freshest ingredients and new dishes from the many and varied regions around China
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