SWD - Design for the Arts

SWD is a graphic design company based in Holborn London. They have a wide and varied client base and their work covers an extensive range of disciplines. This piece of literature is one of a series of promotional pieces - and this one is particularly aimed at 'Design for the Arts' where they have  broad experience.

Printed offset Litho in CMYK plus a special pale green. It's printed on Omnia 120gsm, which gives it a lovely tactile feel but the images have reproduced superbly. Finished size of the piece is 140mm square.

Folding out to 420mm...

and out again...

to reveal the centre spread - an image promoting The Rabbit Hole at the Hampstead Theatre.

Below image shows the reverse of the mailer.

Design is of course by SWD, Creative Director is Shaun Webb. Printing is by Chadbon Printing based in London.

http://www.swd.uk.com/
chris.chadbon@btinternet.com

Posted by Justin Hobson 12.07.2016

High Five Friday!

Here is a card from a range of greeting cards called Thefty from London based card publisher Roger La Borde. This is a 4pp card printed offset litho in two colours and I thought it was important to write about this card as it has been further embellished with the addition of thermography on the front of the card.

The size of the card is 147x100mm, which is what Roger la Borde describe as their Petite size. the card is printed on Shiro Echo, Bright White 300gsm, which is 100% recycled and has FSC Mix accreditation.

I wasn't able to catch the thermography in both colours (black and green) against the light with my unsophisticated camera equipment (!) so I've shot the thermo'd areas individually, as you can see below:

I have written about thermography before, so if you are interested to find out about the process, please click on the following link: http://justinsamazingworldatfennerpaper.blogspot.co.uk/2014/02/what-is-number-2.html

The cards are published by Roger la Borde and the design is by Helena Maratheftis.

The cards are printed by Lion House Press who are in West London and the thermography is by Graphite Creative who are based in St Albans.

http://www.rogerlaborde.com/

Posted by Justin Hobson 08.07.2016

New Designers 2016

Yesterday evening, I went to the New Designers exhibition and awards at the Business Design Centre in Islington.

New Designers is the exhibition for emerging design, full of innovation and fresh thinking, covering all aspects from textiles and fashion to product design, visual comms etc. It takes place over two weeks, with each part focusing on a different set of design disciplines and featuring its own Awards Programme. The show sees over 3,000 of the most talented, newly graduated designers from the UK's leading universities come together to exhibit.

I saw many of the tutors and part time lecturers that I know from the various universities and colleges who have stands at the exhibition. Particular mention shall go to University of Portsmouth (UOP) who kindly invited me along.

I found the UOP stand and was invited to do a bit of ad hoc silk-screen printing, which as you can see, I was happy to do.... 

...only to realise that I was on the UOP Illustration course stand and not the graphic design course! - but I got a nice print out of it.

...eventually I found the BA Hons graphic design for UOP on a nearby stand:

...together with their superbly produced yearbook, printed on StarFine  - but I'll write about that another time....

In particular. thanks to Dan McCabe and all the staff and students at UOP.

www.portsmouthgraphicdesign.co.uk
www.newdesigners.com
http://www.port.ac.uk/

Posted by Justin Hobson 07.07.2015

Collection 004

Collection 004 from Toogood reinterprets some of the ingenuity of the resourceful women of wartime Britain. The transformation of fallen parachutes into silk lingerie and the reusing of ripcords and the shades of airforce blue and olive drab are the inspiration and source for this collection. The pieces have names such as The Milkman Jacket, The Umpire Coat and the Printer Tunic.

This is the promotional literature, a small folded up piece measuring 70x100mm, folding out to 280x600mm. It is printed Offset Litho in four colour process, one side only, on our lovely Offenbach Bible 60gsm, giving it a lightweight feel but with a beautiful quality.

The large format concertina folds this way...



...and then this way:

The advantage on concertina folding is that you are reducing the stress on the paper and not trapping air in the folds, whereas if you fold paper on itself, on itself and on itself etc - you will get what is called a "Crow's foot" - if you don't know about this or haven't heard this expression, I wrote about it, at length, here: http://justinsamazingworldatfennerpaper.blogspot.co.uk/2014/04/what-is-number-4.html. This is a perfect example of a folded piece without a crow's foot!

Click on images to enlarge

The Image above is one of the unfolded examples I was given, so definitely no crow's foot there!

 

Creative Director is Faye Toogood and the designer on the project is Catherine Acornley. Printing is by Chadbon Printing based in London.

 

http://t-o-o-g-o-o-d.com/

chris.chadbon@btinternet.com

Posted by Justin Hobson 05.07.2016

Jobs from the past - Number 81

Regular followers of this blog will know that my first post of every month is a "job from the past" so that I can show some of the really good work from years gone by and here's one from 2005. 

Levi's Vintage Clothing

Spring & Summer 2005 

 

Over 125 years after the birth of the Blue Jean in 1873, Levi Strauss & Co established the Levi's Vintage Clothing sub-brand; resurrecting the past by creating exact reproductions of original jeanswear from the 130 year old design archives. Based around authentic pieces, denim garments are made in the US from historic quality XX selvage denim from original narrow looms.

This is the skilfully crafted lookbook for the range. It is a 'pocket book' size of 180x125mm, portrait and is an 'unfussy' self cover. There are 28pp and it's saddle stitched.

Click on images to enlarge

The lookbook is printed offset litho in CMYK on our Redeem 100% Recycled 130gsm which is a neutral white shade giving the publication a genuinely vintage look and feel, However, as you'll see if you click on the images, the reproduction of the images stands up superbly.

Click on images to enlarge

To give you a sense of scale, the book is pictured below with a couple of everyday items. As I mentioned, it's a handy 'pocket size' but looking at the pictures it's easy to imagine this was an A4 or over size project.

Art direction and design is by a studio called the Kitchen, who were based in Margaret St, London W1. According to my notes, the creative directors and designers who were there at the time were Phil Evans, Phil Sims, Ramon Marin and Mat Jones. Sadly the studio disappeared in the mid 2000's. Photography is by Jason Tozer.

The outstanding printing is by Push Print based in Rotherhithe, London - and as I often say about these 'jobs from the past', it looks a good and fresh today as it did 11 years ago.

...and as if to prove that it stands the test of time, even though this is a job from 2005 which itself is about vintage clothing, the Levi's Vintage Clothing range is still available!
http://www.levi.com/GB/en_GB/features/levis-vintage-clothing
http://www.push-print.com/

Posted by Justin Hobson 01.07.2016

Big Book Bonanza 2016

The Big Book Bonanza is the showcase of new books from Harper Collins and this is the bewitching invitation for the launch that was held this April at the Ham Yard Hotel.

The invitation is quite literally a gatefold! The delightfully lasercut gates are hinged over the inner invitation which is tipped onto the back panel of the main invite. 

Finished size of the invitation is 150x265mm with the inner card being 128x245mm. It is printed on Colorset Natural 350gsm (100% Recycled) throughout.

Click on images to enlarge

Below shows the corner cuts where the inner card sits, holding it in place.

Below image shows outside back cover with the corner slits.

Click on images to enlarge

The reproduction on the Colorset Natural is bright and vivid, the colours really lifting off the page.

The lasercut gates are wonderfully crisp and really set this invitation off.

Art direction and design is by London based studio, Design by St. Creative Partners are Steve Fenn and Tom Pollard. The excellent print and production is by Hampshire based Senator Press.

www.harpercollins.co.uk
http://www.designbyst.com/

Posted by Justin Hobson 29.06.2016

Thesis InForm

Following on from my visit to CSM last week, a publication arrived in the post today which accompanies a student led symposium and exhibition titled 'Thesis InForm’ at the LCC. The exhibition provides an opportunity for students to develop their research and writing into an exhibition outcome and runs concurrently to the year end main show at LCC. Works selected are from a panel of Contextual & Theoretical Studies and course tutors based on mentored proposals.  

The finished size is A4 (297x210mm) portrait folding out to an A2 size 594x420mm and is printed offset litho in one pantone colour (solid green) on the outside and two colours, fluorescent green and silver on the inside.

Click on images to enlarge

The paper chosen is our lightweight Offenbach Bible 60gsm, which feels beautifully light but retaining a quality feel, flopping and rolling in the hand. The printing of the solid colour is superb.

Below image shows fully folded out broadsheet/poster with the image below being the inside printed in two colours

Design is by Giorgio Marani and Tom Greenhill. Editing and production is by Andrew Slatter (Senior Lecturer Contextual & Theoretical Studies). The publication is expertly printed 'in house' at the LCC at the Elephant and Castle by Litho technician Tony Yard - the print result is truly exquisite, especially given the limitations of the equipment at the LCC. My thanks to Andrew for sending me copies.

www.thesisinform.wordpress.com
www.arts.ac.uk/lcc

Posted by Justin Hobson 27.06.2016