Monday 5 July 2010

Friendship

This is a lovely piece of quality literature. It is a card that is presented when you have a friendship bracelet made as a gift by Links of London. This is an example of a highly finished and well produced "card" which many people would consider as entirely superfluous - but this small piece of print re-inforces everything that the brand stands for - down to the smallest detail.
Size is 175mmx95mm. It is a 4pp card with a die cut tab inside for holding a receipt and copy of order form...and the teeny (60x40mm) gift card is for writing a schmaltzy message. Printed in CMYK and hot foil blocked in silver foil. It is printed on Omnia 280gsm, so the colour is vibrant and the foil "sinks" nicely into the sheet. 
Design is by Chris Bedson.

Litho printing and lovely quality hot foiling is by Generation Press.
Posted by Justin Hobson 05.07.2010

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Thanks for your comment! If I like it, I'll add it on. Cheers J